East of England Tourism - Insight and Market Intelligence

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East of England Tourism attracting new leisure and business visitors to the region.

RSPB Minsmere Nature Reserve (nr. Saxmundham)

Introduction

In this section, you can access the latest insight and market intelligence reports.

East of England Tourism’s Customer Insight Team are dedicated to ensuring that our
stakeholders and members are briefed on the latest trends affecting tourism in the region. Our insight and market intelligence will enable you to make smarter decisions and benefit from the opportunities that are available.

East of England Tourism offers region-wide industry barometers measuring regional results on tourism volume and value, business confidence levels, attraction visits and accommodation occupancy levels. We also disseminate insights into the profile and preferences of the region’s visitors.

Businesses looking for information not found in these pages can use our
cost-effective Research Services

Accommodation Surveys What's happening in the region's serviced and self catering accommodation sectors.	Business Confidence Monitor A quarterly snapshot survey of industry performance and confidence.	Visitor Attractions Monitor Quarterly updates on visits to our places of interest in the region.
Compendium of Tourism Statistics The latest data on where our visitors come from and how much they spend.	Economic Downturn Monitor Insight into how the economic climate is affecting tourism.	Regional Visitor Survey Find out more about visitors to the region, their needs and expectations.
Business Tourism Research into the business tourism market in the East of England.

Customer Insight Team

Learn all about the Customer Insight Team at East of England Tourism.

Useful Links

Find out more about the national surveys that provide data on tourism.