East of England Tourism East of England Tourism - Promoting tourism in Bedfordshire, Cambridgeshire, Essex, Hertfordshire, Norfolk and Suffolk


East of England Tourism attracting new leisure and business visitors to the region.
Flatford Mill, East Bergholt (nr. Ipswich)
Introduction

 In this section, you can learn about our range of marketing activities and campaigns.


Our vision is to be the 'Region of Choice for the Discerning Visitor' - and is therefore the key focus of our marketing plan.

Our objective is to increase visitor spend rather than volume of visitors. With this in mind, we will continue to focus on converting day trips to short breaks, and promoting the variety of things to do during a stay. Editorial, advertorial and the website will be key in the campaign developments.

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Downloads

Click here to download the East of England Tourism Strategic Marketing Plan 2010

Please note: this document is in pdf format, and you will need Adobe Acrobat Reader to view or print.

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EET Members can receive discounts and priorities on Marketing, PR and Web
Opportunities - for more information please visit our Membership section
EET Marketing News and Activities
Read about the latest Marketing news and activities which East of England Tourism has undertaken.

Regional Cities and Towns and Short Break Campaign
Our campaign promoting short breaks especially in key urban destinations.
Cycling and Walking
Two separate campaigns focusing on cycling and walking opportunites in the East of England.
Let's Go
Our successful Let's Go campaign in partnership with National Express. Encouraging day trips and short break visits from North and East London.
Business Travel
Our Business Travel campaign. Venues, accommodation, corporate hospitality and conference bureaus.
Group Travel
Our Group Travel campaign. Attractions, coach parking, accommodation and suggested itineraries.

Marketing Team

Learn all about the Marketing Team at East of England Tourism.
Looking for our Consumer website?

Click here to visit our comprehensive consumer website.
Media Room

Our comprehensive online resource for Press and PR.